One clear example that highlights my diverse skill set is my work with Bee Sweet Nature Company, located in Puslinch, Ontario. At the time, the founders, Rick and Marion Robertson, were struggling with both an underperforming website and difficulty generating new business. To address these challenges, I took a comprehensive, multi-skilled approach—revamping the company’s entire brand identity, launching a new website, and refining both their social media presence and sales strategy. As a result, their business became more cohesive and market-ready.
Services Provided:
- New shorter domain – beesweetnature.ca
- New refreshed company logo
- New web design complete with a knowledge-base
- Drone and video production
- Photography
- Label design and printing for honey jars
- Improved Social Media with new channels
- SEO
- Sales coaching
- Demand creation
- CRM implementation